Don't Mess with the Logo - Financial Times Series

Andy Milligan

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Don't Mess with the Logo - Financial Times Series

Building a brand with impact is one of the most important tasks that any business faces. Few people understand how to actually go about creating an effective brand. This book is a no holds barred guide to what brand building is, what it isn't and exactly what you have to do to build your brand.

240 pages, Illustrations

Medie	Bøger Paperback Bog (Bog med blødt omslag og limet ryg)
Udgivet	23. juli 2009
ISBN13	9780273714200
Forlag	Pearson Education Limited
Antal sider	240
Mål	137 × 217 × 16 mm · 298 g