Advances in Business and Management Forecasting - Advances in Business and Management Forecasting - - Bøger - Emerald Publishing Limited - 9780857249593 - 16. november 2011
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Advances in Business and Management Forecasting - Advances in Business and Management Forecasting

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Intends to present advanced studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title includes topics such as: sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, and sales response models.

208 pages, Illustrations

Medie Bøger     Hardcover bog   (Bog med hård ryg og stift omslag)
Udgivet 16. november 2011
ISBN13 9780857249593
Forlag Emerald Publishing Limited
Antal sider 208
Mål 156 × 234 × 23 mm   ·   476 g
Sprog Engelsk  
Serieredaktør Lawrence, Kenneth D.