Public Relations, Branding and Authenticity: Brand Communications in the Digital Age - Routledge New Directions in PR & Communication Research - Sian Rees - Bøger - Taylor & Francis Ltd - 9781032175188 - 30. september 2021
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Public Relations, Branding and Authenticity: Brand Communications in the Digital Age - Routledge New Directions in PR & Communication Research

Sian Rees

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Public Relations, Branding and Authenticity: Brand Communications in the Digital Age - Routledge New Directions in PR & Communication Research

Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion of authentic communications within the context of an emerging digital media environment.

196 pages, 1 Illustrations, black and white; 1 Illustrations, black and white

Medie Bøger     Paperback Bog   (Bog med blødt omslag og limet ryg)
Udgivet 30. september 2021
ISBN13 9781032175188
Forlag Taylor & Francis Ltd
Antal sider 196
Mål 236 × 143 × 27 mm   ·   304 g
Sprog Engelsk  
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