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Data-Driven Personalization: How to Use Consumer Insights to Generate Customer Loyalty
Hou, Zontee (Founder of Media Volery and Director of Strategy)
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Data-Driven Personalization: How to Use Consumer Insights to Generate Customer Loyalty
Hou, Zontee (Founder of Media Volery and Director of Strategy)
Your customers expect highly personalized experiences. Discover exactly how to deliver by collecting the right data and crafting messages that tap into behavioral psychology.
256 pages
| Medie | Bøger Paperback Bog (Bog med blødt omslag og limet ryg) |
| Udgivet | 3. maj 2024 |
| ISBN13 | 9781398614604 |
| Forlag | Kogan Page Ltd |
| Antal sider | 280 |
| Mål | 234 × 157 × 17 mm · 428 g |
| Sprog | Engelsk |