Design for the Mind:Seven Psychological Principles of Persuasive Design - Victor Yocco - Bøger - Manning Publications - 9781617292958 - 4. august 2016
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Design for the Mind:Seven Psychological Principles of Persuasive Design

Victor Yocco

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Design for the Mind:Seven Psychological Principles of Persuasive Design

Teaches web designers and developers how to create websites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested principles, then shows how they can be used to inform better design.


225 pages

Medie Bøger     Paperback Bog   (Bog med blødt omslag og limet ryg)
Udgivet 4. august 2016
ISBN13 9781617292958
Forlag Manning Publications
Antal sider 240
Mål 236 × 189 × 15 mm   ·   404 g