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How to Sell at Margins Higher Than Your Competitors: Winning Every Sale at Full Price, Rate, or Fee
Lawrence L. Steinmetz
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How to Sell at Margins Higher Than Your Competitors: Winning Every Sale at Full Price, Rate, or Fee
Lawrence L. Steinmetz
Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor.
272 pages, Illustrations
| Medie | Bøger Hardcover bog (Bog med hård ryg og stift omslag) |
| Udgivet | 2. december 2005 |
| ISBN13 | 9780471744832 |
| Forlag | John Wiley & Sons Inc |
| Antal sider | 272 |
| Mål | 177 × 239 × 26 mm · 472 g |
| Sprog | Engelsk |
Se alt med Lawrence L. Steinmetz ( f.eks. Hardcover bog )