Ephemeral Retailing: Pop-up Stores in a Postmodern Consumption Era - Routledge Focus on Business and Management - Ghalia Boustani - Bøger - Taylor & Francis Ltd - 9781138586963 - 20. august 2019
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Ephemeral Retailing: Pop-up Stores in a Postmodern Consumption Era - Routledge Focus on Business and Management 1. udgave

Ghalia Boustani

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Ephemeral Retailing: Pop-up Stores in a Postmodern Consumption Era - Routledge Focus on Business and Management 1. udgave

Often described as the "hottest" retail phenomenon, ephemeral retail concerns the growth of pop-up stores as a new mode of retailing. These temporary stores are designed to "pop-up" without notice, quickly attract crowds, then disappear or morph into something else.

116 pages, 2 Tables, black and white

Medie Bøger     Hardcover bog   (Bog med hård ryg og stift omslag)
Udgivet 20. august 2019
ISBN13 9781138586963
Forlag Taylor & Francis Ltd
Antal sider 116
Mål 224 × 144 × 8 mm   ·   280 g
Sprog Engelsk  
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