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Understanding and Profiting from Intellectual Property: A guide for Practitioners and Analysts
D. Yang
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Understanding and Profiting from Intellectual Property: A guide for Practitioners and Analysts
D. Yang
A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data.
334 pages, 1, black & white illustrations
| Medie | Bøger Hardcover bog (Bog med hård ryg og stift omslag) |
| Udgivet | 24. april 2008 |
| ISBN13 | 9781403991720 |
| Forlag | Palgrave USA |
| Antal sider | 309 |
| Mål | 164 × 220 × 23 mm · 538 g |
