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Successful Customer Relationship Management Programs and Technologies: Issues and Trends
Riyad Eid
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Successful Customer Relationship Management Programs and Technologies: Issues and Trends
Riyad Eid
Offers the latest research and developments for researchers, practitioners, and academics alike. It contains case studies, methodologies, frameworks and architectures, and cutting edge in research within the field of customer relationship management. It also serves as a reference book and handbook for semantics and follow-through for managers and decision makers.
360 pages, 1, black & white illustrations
| Medie | Bøger Hardcover bog (Bog med hård ryg og stift omslag) |
| Udgivet | 31. marts 2012 |
| ISBN13 | 9781466602885 |
| Forlag | Idea Group,U.S. |
| Genre | Aspects (Academic) > Business Aspects |
| Antal sider | 358 |
| Mål | 216 × 280 × 20 mm · 1,09 kg |
| Sprog | Engelsk |
| Klipper/redaktør | Eid, Riyad |
