Susan Trivers

Tinker Susan Trivers

Did you ever have a hunch? What did you do about it? Tinker tells the story of Susan Trivers' hunch and how the results of the experiment she created to test that hunch led to 24 years-and-counting of successful entrepreneurship. Trivers urges business owners to trust their own hunches, because hunches bubble up from deep knowledge and expertise. Hunches aren't random and if the owner is paying attention to their innermost thoughts, they will identify their hunches. The hunches you want to explore are about a result or outcome that would greatly increase the success of the company. Whether it's about a product line, an innovative customer service practice or financial decisions, your hunches contain important seeds for exceptional success. The single biggest barrier to success is a failure of imagination. Trivers shares her 3-T model for use in every business: Trust It, Try It, Tinker with It. The checklist for True Growth practices helps the owner invest time and money in ways that maximize revenue, profit and owner wealth. Get suggestions for Tinkering in your own business. The outcome of a few months of hunches, experiments and tinkering is to create ongoing streams of revenue and profit, for a powerful and satisfying lifestyle. If you, the business owner, aren't living the life you imagined when you started your company, Tinker will inspire you to make the decisions that will produce the life you dream of.