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B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence Second Edition 2025 edition
Philip Kotler
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B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence
Philip Kotler
Second Edition 2025 edition
| Medie | Bøger Hardcover bog (Bog med hård ryg og stift omslag) |
| Udgivet | 18. september 2025 |
| ISBN13 | 9783031946646 |
| Forlag | Springer International Publishing AG |
| Antal sider | 386 |
| Mål | 163 × 241 × 30 mm · 772 g |
| Sprog | Tysk |
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