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Cross-Cultural Business Behavior 5. udgave
Richard R. Gesteland
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Cross-Cultural Business Behavior 5. udgave
Richard R. Gesteland
Sælges via Academicbooks - kontakt: academicbooks@academicbooks.dk
Business behavior in markets around the world is constantly evolving, impelled by generational shifts, improvements in education and (especially) increasing exposure to the world marketplace. That is why all 43 Negotiator Profiles have been thoroughly updated, with new cases and fresh examples added. In addition, international managers' challenges have changed too. Just a few years ago managers around the world were mainly interested in how to communicate and negotiate with overseas partners. But they now find that their toughest challenges are how to manage overseas subsidiaries, strategic alliances and international partnerships. To reflect these new realities the book's time-tested framework for understanding cross-cultural negotiating behavior has been expanded to include a wide variety of practical pointers on managing in today's global marketplace.
399 pages
Medie | Bøger Indbundet Bog (Bog med hård ryg og stift omslag i høj kvalitet) |
Specielt cover | Indbundet |
Udgivet | 2. januar 2012 |
Oprindeligt udgivet | 1996 |
ISBN13 | 9788763002387 |
Forlag | CBS Press |
Genre | Fagbøger Skole- og Lærebøger, Div. |
Antal sider | 399 |
Mål | 169 × 239 × 36 mm · 806 g |
Sprog | Engelsk |
Originalsprog | Engelsk |
Se alt med Richard R. Gesteland ( f.eks. Indbundet Bog )