Sheldon Eliot

ObsTackle! Sheldon Eliot

This is a Serial Entrepreneur's first hand account of how business management wisdom plays out in real life. In a bare-knuckled style, the book documents how socio-cultural influences keep throwing entrepreneurs off at every step of their treacherous journey unless they are aware of the do-not-do's of business. The author believes that entrepreneurs in general are kindly souls, out to change the world for the better, even as they are seeking material success, and this very trait makes them vulnerable in their pursuit.