Market Research: The Process, Data, and Methods Using Stata - Springer Texts in Business and Economics - Erik Mooi - Bøger - Springer Verlag, Singapore - 9789811353444 - 23. december 2018
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Market Research: The Process, Data, and Methods Using Stata - Springer Texts in Business and Economics Softcover reprint of the original 1st ed. 2018 edition

Erik Mooi

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Market Research: The Process, Data, and Methods Using Stata - Springer Texts in Business and Economics Softcover reprint of the original 1st ed. 2018 edition

The book offers readers an overview of the entire market research process from asking market research questions to collecting and analyzing data by means of quantitative methods.


416 pages, 31 Tables, color; 60 Tables, black and white; 50 Illustrations, color; 162 Illustrations,

Medie Bøger     Paperback Bog   (Bog med blødt omslag og limet ryg)
Udgivet 23. december 2018
ISBN13 9789811353444
Forlag Springer Verlag, Singapore
Antal sider 416
Mål 748 g